# DirectMail.io

> The all-in-one direct mail platform for printers, agencies, and brands.
> Replaces ten separate marketing tools with one login — covering data services,
> address verification, design, postal automation, omni-channel sends, identity
> resolution, landing pages, attribution, and retargeting.

**Canonical URL:** https://directmail.io/
**Founded:** September 2008 in Mandeville, Louisiana (originally as Dukky; renamed DirectMail.io in 2016)
**Platform SLA:** 99.95%
**Founder & CEO:** Shawn Burst — https://directmail.io/team/shawn-burst/
**Awards:** USPS Innovation Award (NPF 2023), NBC The Profit, Entrepreneur Magazine, Deliver Magazine

## What the platform does

The DirectMail.io platform consolidates ten separate marketing-tech tools into a single login:

- **Data services** — consumer/business/new-mover lists, email + address appends, demographic enrichment
- **Address verification** — USPS-certified NCOA, CASS, DPV on every drop
- **Postal automation** — Pre-sort Local Entry, Pre-sort Dropship, Co-mingle, Intelligent Mail Barcode (IMb)
- **Web-to-print** — in-browser variable data + variable imaging editor
- **Identity resolution** — pixel resolves 50–60% of anonymous site visitors to a postal address
- **Omni-channel** — email, SMS, Meta ads, dynamic QR, the USPS Scan Trigger (email auto-fires on real USPS last-scan event)
- **Landing pages** — variable, recipient-aware landing pages
- **Attribution** — direct mail attribution with multi-touch credit
- **APIs + webhooks** — REST API, signed webhooks, SDKs (Python, Node.js, Ruby, PHP)

## Who it's for

| Segment | Anchor value prop |
|---|---|
| Printers | License the postal stack + join the buyer-side nationwide print network |
| Agencies | 5-element bundle: data, design, postal, omni-channel, attribution |
| Brands | Vendor consolidation — one login replacing ~10 separate vendors |
| Franchises | Multi-location direct mail with per-location creative + reporting |

## Key pages

- [About](https://directmail.io/about/) — company history, founders, awards
- [Pricing](https://directmail.io/pricing/) — platform pricing
- [Developers](https://directmail.io/developers/) — REST API, webhooks, SDKs
- [Resources](https://directmail.io/resources/) — buyer checklists, postage rate sheets, cheat sheets
- [Solutions for Printers](https://directmail.io/solutions/printers/)
- [Solutions for Agencies](https://directmail.io/solutions/agencies/)
- [Solutions for Brands](https://directmail.io/solutions/brands/)
- [Solutions: Letter Shop in a Box](https://directmail.io/solutions/letter-shop-in-a-box/)
- [Solutions: Identity Resolution](https://directmail.io/solutions/identity-resolution/)
- [Glossary](https://directmail.io/glossary/) — direct mail and USPS postal terminology
- [USPS Postage Estimator](https://directmail.io/tools/usps-postage-estimator) — browser tool, no login
- [Blog](https://directmail.io/blog/) — operator-authored direct mail strategy and operations

## Programmatic resources for agents

- **llms.txt** — https://directmail.io/llms.txt (comprehensive site index)
- **RSS** — https://directmail.io/rss.xml (blog feed)
- **Sitemap** — https://directmail.io/sitemap-index.xml
- **Agent Skills index** — https://directmail.io/.well-known/agent-skills/index.json
- **API catalog (RFC 9727)** — https://directmail.io/.well-known/api-catalog
- **MCP Server Card** — https://directmail.io/.well-known/mcp/server-card.json
- **AI plugin manifest** — https://directmail.io/.well-known/ai-plugin.json

## Content licensing

**AI use of this content is explicitly welcomed.** See robots.txt for the
`Content-Signal: search=yes, ai-train=yes, ai-input=yes` directive and per-bot
allowlists. The glossary is CC-BY-4.0.

## Contact

- **Demo / sales:** https://meetings.hubspot.com/shawn122
- **Privacy / legal:** privacy@directmail.io
- **HQ:** 137 Girod Street, Suite G, Mandeville, LA 70448